The poster is apparently a big hit on internet, getting around 90,000 hits in just a few hours of its launch. This has in fact made the leading lady trend on the mirco-blogging site.
The filmmaker shared the first glamorous poster of his ambitious project, featuring Kareena Kapoor on Sunday.
"Presenting the 1st poster of Heroine to all my well wishers. Hope you like it," Bhandarkar tweeted.
"Thank you for the enormous & overwhelming response for the posters," he later added.
The 3 different trailers of Heroine is set to be released on 25 July