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Box Office: Veera Dheera Sooran Part 2 continues having low initial interest like recent Chiyaan Vikram movie barring the 2 Ponniyin Selvan movies
Chiyaan Vikram’s Veera Dheera Sooran 2 faces a slow box office run despite positive reviews, while L2 Empuraan dominates. Can it turn the tide over the weekend?
Tamil actor Chiyaan Vikram’s latest release, Veera Dheera Sooran Part 2, has finally hit theaters after a long wait, but the journey hasn’t been an easy one. The film was caught in a legitimate tangle with financier B4U over OTT rights, which led to cancellation of morning shows and matinees as well in almost all the territories. The film made it to the enormous screen only by the evening, losing important prime-time openings. This unexpected setback had a direct impact on its box office numbers, making its debut a quiet one rather than the explosive opening fans were hoping for.
To make things more challenging, Veera Dheera Sooran Part 2 arrived on the same day as L2 Empuraan, which has been on a record-breaking spree, already crossing ₹100 crore worldwide in just two days. In contrast, Vikram’s film managed to clock only ₹3.85 crore gross worldwide on Day 1 and saw a slight uptick on the second day.
Interestingly, critics and audiences have given Veera Dheera Sooran Part 2 highly positive reviews. Some have given a rating higher than L2 Empuraan. Yet, strong content alone doesn’t guarantee box office success, but timing, marketing, and strategic releases play a big a role. Though Vikram's star power is undeniable, the film’s minimal promotions seem to have worked against it.
Vikram’s last big commercial success was Maniratnam's Ponniyin Selvan: Part 2, which amassed an impressive ₹350 crore from the worldwide box office. But his recent outings like acclaimed Thangalaan failed to convert the critical acclaim into box office numbers as they never made it into any big club. Now, Veera Dheera Sooran Part 2 finds itself in a similar struggle despite a good reviews and critical appreciation from audience as well. The film's collections aren’t reflecting the appreciation it has received, atleast if we consider the collections in the first two days.
With the holiday weekend ahead, Veera Dheera Sooran has a chance to pick up momentum, but industry experts predict it may not go beyond ₹40 crore in its full run by the current walk-ins in theatres. For an actor of Vikram’s caliber, this is a stark contrast to his potential. This film serves as a reminder that even strong content can slip through the cracks if the release strategy isn’t aligned with the market’s pulse.
Whether it can pull off a surprise turnaround remains to be seen, but for now, Veera Dheera Sooran Part 2 is fighting an uphill battle at the box office.
ALSO READ: L2 Empuraan shakes up Kerala Box Office; Day 3 sales skyrocket to over Rs 6.50 crore in advance
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