What is Dennis Rodman doing now?

Dennis Rodman, the former NBA star, keeps his current activities, business, and collaborations private. Read more to know everything about the retired NBA legend and his current life

Updated on Mar 13, 2024  |  11:27 PM IST |  874.8K
Image Courtesy: Twitter
Image Courtesy: Twitter

American former professional basketball player, Dennis Rodman, gained fame for his exceptional defensive skills and rebound capabilities. His achievements include five NBA championship titles with the Pistons and Bulls in the years 1989, 1990, 1996, 1997, and 1998.

He also bagged the title of the NBA Defensive Player of the Year twice in 1990 and 1991.

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In 2011, the basketball community recognized Rodman's contributions by inducting him into the Basketball Hall of Fame. Known as one of the finest rebounding forwards in NBA history, Rodman's successful defensive tactics and dedication to the sport bolstered his reputation.

Dennis Rodman's Business Ventures: From Apparel to Alcohol

Rodman is currently involved in several business operations, including the endorsement of a Miami-based testosterone supplement known as ManTFUp and the establishment of his streetwear t-shirt line under his company, Rodman Brand, in 2020.

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Rodman's apparel line reflects his unique NBA career and eclectic persona, visible in the numerous neon-colored hairdos he would sport. His t-shirt line has also collaborated with established streetwear brands such as VLONE by A$AP Bari, and "MARKET". He is also an ambassador for a vodka company, Bad Ass Premium Vodka.

Since 2021, Rodman has endorsed the testosterone supplement, ManTFUp. This endeavor is reportedly more than just a business deal to Rodman, as he grapples with low testosterone levels

Despite his success, Rodman's extravagant lifestyle, characterized by indulgent spending on luxury items, partying, and gambling, led to a decrease in his net worth. Coupled with unsuccessful investment decisions and losses in failed business ventures, his financial stature suffered.

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Dennis Rodman's PotCoin Partnership

Dennis Rodman has strategically teamed up with PotCoin, a marijuana-specific cryptocurrency since its inception in 2014. This digital currency was developed to facilitate legal transactions for marijuana dispensaries and farmers.

This association has resulted in significant surges in the value of PotCoin, especially during Rodman's visits to North Korea and Singapore.


Even though Rodman was not part of the official delegations at high-profile events like the Korean summit, his presence still managed to attract substantial attention to PotCoin and its niche position in the cryptocurrency market.

This partnership between Rodman and PotCoin exemplifies how celebrity endorsements and cryptocurrency promotion can intersect, demonstrating a unique way of enhancing visibility and value in the digital currency space.

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Dennis Rodman's Premium Vodka

Dennis Rodman Bad Ass Premium Vodka is an all-American, premium vodka known for its distinct smoothness and high quality. Distilled six times and having 40% alcohol content, this 80-proof vodka is produced in the USA.

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It is characterized by its crystal clear body, a neutral aroma of grains, smooth taste with the slight sweetness of grains, and a clean, somewhat spicy finish.

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The price of this vodka fluctuates based on the outlet, with an average cost between $30 and $50 for a 750mL bottle. With its position as a premium beverage, Dennis Rodman's Bad Ass Vodka is targeted at those seeking an upscale vodka experience.

Dennis Rodman's Official Clothing Line

Dennis Rodman's official clothing line reflects the style of this basketball legend. The brand features a diverse collection of clothing, including boldly designed t-shirts that epitomize Rodman's unique sense of style. 

Items like Tribal Head All-Over-Print Tee, Pro Hooper Tee, and Court Cutout Tee are offered in the range with prices varying from $25 to $70.


These unique pieces are available for purchase on Rodman's official website, allowing fans to buy items that embody Dennis Rodman's larger-than-life personality and legendary fashion statement.

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About The Author

Rakesh Mehra is a passionate sports content writer at Pinkvilla, dedicated to bringing the thrill of the game to

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Credits: Twitter ( now X)
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